GETKICKBOX emerged from Swisscom’s innovation department. The aim is to promote ‘intrapreneurship’ – encouraging entrepreneurial spirit within an organisation.
The open-source Kickbox program originally came from Adobe, but Swisscom developed it much further, and it has become so successful that other companies now use it too.
We packed the spirit of dynamic entrepreneurship into KICKBOOK. Integrated QR codes link to our own video animations, giving the book an additional, interactive level. We also created the cartoon character J.R. Boxly, KICKBOOK’s protagonist, who brings the storytelling to life. The iconic red design emphasises Swiss innovation.
Client
Swisscom
Our expertise
Conception
Editorial Design
Character Design
Animation
Implementation
Client team
David Hengartner
Reto Wenger
Ralph Hartmeier
Vinzenz Leuenberger
Link
