distylerie developed a modern and tasteful brand identity for the newly opened crêperie.
The idea of using the onomatopoeic “Mmmh” as a name strengthens the independent look and feel. It is originally French, but is now a universal expression for what you feel when eating a tasty crêpe.
For more than a year, Mmmh has been number one on TripAdvisor. The brand identity was very well received. We thus decided to further develop the brand in the lifestyle area, with beach towels, beach bags and postcards for the first phase of the market test.
For more than a year, Mmmh has been number one on tripadvisor. The identity was received very well. This is why we decided to further develop the brand in the area of lifestyle. With beach towels, beach bags and postcards for the first phase of the market test.
«It’s fascinating to see how Mmmh evolves with each new iteration. There are new ideas every time that reinforce the brand identity and make it more visible.»
«I love the logo; it’s simple and metaphorical. It stays in your head. It’s exactly what you need for an international tourist destination.»